Title | Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works |
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File Size | 1.7 MB |
Total Pages | 721 |
HOW TO USE THIS BOOK PART I Part II Part III Acknowledgments Foreword Chapter 1. So You Think You Want to Be an Entrepreneur Chapter 2. Why Does It Take Twelve Months? PART I — GET READY! Chapter 3. Get Your Life Plan Together Chapter 4. Your Financial Plan Chapter 5. Think Like a Business Owner Chapter 6. Create Your Business Model Chapter 7. Line Up a Lawyer and an Accountant PART II — GET SET! Chapter 8. Niche to Get Rich! Chapter 9. Marketing 101: Eyeing Who's Buying Chapter 10. Every Business Needs a Plan Chapter 11. Get Your Financing Together Chapter 12. Brand Your Business Chapter 13. Set Up Your Online Strategy Chapter 14. Build Your Online Marketing Chapter 15. Cultivate the Market Chapter 16. Setting Up Shop Chapter 17. Build Your Team Chapter 18. Set Up Customer Service Systems Chapter 19. Taking Stock of Things: Is Everything in Place? PART III — GO! Chapter 20. Launching Your Business Chapter 21. Handling Cash and Your Bank Chapter 22. Maintaining Your Marketing Chapter 23. Ten Things You Must Never Forget in Business Chapter 24. Final Thoughts Appendix A. Sample Customer Satisfaction Survey Appendix B. Further Resources